This is an editorial illustration that was done back in 2002 when an article was published about an inscription in stone found in or near Jerusalem and written in a language and script of 2,000 years ago that bears the word “James, son of Joseph, brother of Jesus.”

I was asked today to dig up some illustration work that I used to do when I was an Art Director in Healthcare. So I found some of my old work and I am putting it here for people to see and I am also updating my professional site with the work as well. I have also dug up some other illustration work (editorial) that I will be scanning and updating so be on the look out.

Enjoy!

 

newlook

I know it has been a long time since I have actually written anything or Blogged – I have been posting a lot of quick things on Twitter so  I am around. Just been really focusing on re-branding Vasilakos Design lately. The new site is coming along nicely – hit a snag on some coding when I get some time I will post up my new business card design. For all of you that are wondering I am still keeping this to a one page site – well technically speaking it will be kind of two pages but not really.

More to come…

I know it has been some time since I have blogged anything – articles, fun facts, other resources. I have been in the weeds working on wrapping up projects and getting myself ready for a rebranding. I think it is time to take my company to the next level.

I am coming up with a company wide rebranding campaign. As I come up with ideas and sketches I will share with everyone. I will be in touch and thanks for all the support.

To keep up with my previous post on listing a few things that can help you get the perfect web site design here is part III:

Here are a few items that any web designer or web company will recommend to any client that approaches them for a website design. When looking for a web designer watch out when paying someone to build it. Not only do they need to offer you suitable and appropriate design abilities, but they also need to understand usability, recommend. critique and give you an evaluation of your company’s image and provide solid suggestions that will help and not hinder your business. Before picking a designer ask for references, look for testimonials, contact people that they have done work with in the past – do a little research it can go a long way. This is what will set a professional designer or professional design company apart from the guy that has the programs and gets templates and calls himself a designer.

I will go in further details on the following items to keep in mind, here is what you should keep in mind when getting the perfect web site design:

  1. Take your time
  2. Get professional advice
  3. Don’t be afraid to ask for changes
  4. Communication with your designer

wellsculptrevisionBeen busy redesigning and developing an old clients website – Michael Wells. Who is he? Born on Long Island, Michael Wells studied sculpture at State University of New York at Purchase College under Philip Listengart. While at school, Michael lived in Brooklyn and worked at the famous Cedar Tavern.

Michael has works in private collections and currently lives and keeps a studio in upstate New York.

I am in the process of building two sites for him one for his sculpture work and one to showcase his foundry where he does some amazing bronze casting work.

Starting a website to help your business or even to provide information should be done right and can involve many factors. Below are some items you should consider and have some understanding of.

Domain name: You need an address for people to go to, do some research and investigation on possible domain names for your site. If the obvious is taken think of the next best solution. Your domain name is very important and you want something that customers or visitors can remember. But it should also reflect your business name or your product and services.

Target Audience/Market: Who is your target audience and what is your goal with the site. Your website should speak to your audience and get them to do what they came there for.

Design: Crucial in the look and feel of the site, you may think you can design something – but there is more to design than getting a template and implementing it. There are some crucial factors that go into web design.

Content: Your information and how it is presented is very important. Are you trying to get people to buy stuff or are you providing information. It is key that you have a professional write your content, don’t just pull content from other marketing material you may have. It just won’t sound professional.

Hosting: Your site has to be somewhere on the web. Locate a company who can provide you excellent customer service, remember you pay for what you get.

Marketing: You should have a plan in place. How are you going to get people to your site, both online and offline. You should consider Search Engine Marketing and other marketing for your site. If you spend all this money on your site what good is it if no one can find you in the Google sandbox.

Did you know that visitors that come to your website end up forming an instant opinion. They form it about your company and what you are offering. They can’t help themselves, their instant opinion is formed in their subconscious. Why does this happen? This has nothing to do with your content or the imagery that is on your site, even if you spent a great amount of money on your site. 

The color scheme on your web page can tell your visitor different things. A particular color scheme could convey a certain emotion – good feeling, anger, depression. In essence, you might send a sense of trust, warmth and belonging. The following list can give you an idea of the emotions that are associated with colors:

 

RED Excitement, energy, danger, love, leadership, sense of power, strength

ORANGE Comfort, steadfastness, cheerfulness, courage, confidence, playfulness, friendliness 

YELLOW Curiosity, brightness, organization, intelligence, joy, amusement, caution 

GREEN Harmony, nature, money, healing, health, life, food 

BLUE Trustworthiness, stability, peace, tranquility, love, acceptance, patience 

PURPLE Nobility, dignity, independence, royalty, luxury, ambition, wisdom 

BROWN Reliability, nature, comfort, tribal, earthiness, durability, primitive 

BLACK Sophistication, dramatic, power, formality, style, health, elegance 

WHITE Innocence, cleanliness, fresh, goodness, easy, simplicity, purity 

When you decide to design your website, you need to ensure that the color scheme you decide to use is consistent with what you are trying to tell your visitors. The difference between the right and wrong color scheme on your website can mean the difference between someone staying or someone leaving your site right away. 

Marketing for the web is known by many names – it is used for promoting or advertising products and/or services using the online media (web, social networking, etc.), with the goal to increase sales and profits. Internet marketing brings together the creative and technical aspects of the web, including design, development, advertising and of course sales.

Your website is one among millions and you want your website to be seen and known by all of your target visitors or better yet, your customers. With thousands of websites spawning every day, that means that an additional million plus pages are also being generated based on the size of the site in question. This means that there is high traffic happening in the web world. This also means that your target audience is not getting to you fast enough, which is a problem. Having a great looking website and a great product means nothing if people are not looking at or even finding your site. This type of situation emphasizes the need for Search Engine Marketing for your website.

Having a website is not enough. You need to be seen to let the world know you exist.

I am a Graphic/Web Designer based in Albany, New York, specializing in Print Design and Web Development. Design is my life. I eat, breathe, sleep design. It’s something I do before going to bed, and something I can’t wait to do in the mornings. Without it, my world would be black and white.

Here is a little bit about my company:

Vasilakos Design – Use the Power of Imagination.

Vasilakos Design provides professional design services in many areas of visual communication. Creative services include; the design of web sites, corporate identities, packaging design, posters, brochures, postcards and several other advertisment and marketing materials for print or web. Based in Albany, New York Vasilakos Design believes in providing design work that is very high-quality and also affordable for anyone.

We can provide you with skilled knowledge in planning your new web site or other design services. We are able to work with you in whatever capacity you need to make sure that you’re getting the best possible outcome(s) for you site.

By working with Vasilakos Design, you will be able to enjoy many of the benefits offered by larger design firms, such as experience, professional treatment, and effective project management without the high costs.

You can visit the site at: http://www.vasilakosdesign.com/